Course

Local SEO & Digital Marketing Course

In this course, you will learn how to create and execute an impactful social media marketing strategy that will enable you to succeed at digital marketing.

Below Are The Topics Covered By This Course.

How to get your business listed on Google Maps Pack

Getting your business listed on Google Maps Pack will make it highly visible. The business that is at the number one spot receives 44 percent of the clicks. Clicks increase sales as well as local SEO. In this topic, you will learn several strategies on how to get your site to rank higher on Google Maps Pack.

How to decide which social platforms are good for your business

Not all social platforms are the same. Understanding the different social platforms and the ones that will help you achieve a specific goal is very important. In this course, you will learn how to select the social platforms that will allow you to achieve your marketing objective.

How to drive targeted traffic from Twitter and Facebook to your website

In this course, you will learn how to identify your target audience on Twitter and Facebook and how to direct them to your website or landing pages.

How to run digital marketing campaigns

With 4.6 billion people on the internet, digital marketing has the potential of reaching far more targeted customers than traditional marketing. It is also more cost-effective. From this topic, you will learn how to create marketing campaigns and target different demographics on different social platforms.

How to measure the success of your digital marketing campaigns

Measuring the effectiveness of your digital marketing campaign gives you more in-depth insight into the effectiveness of your marketing efforts which will allow you to make informed decisions about your online marketing efforts.

Course Details